NEW DELHI: Toyota Kirloskar Motor (TKM) plans to spend Rs 50 million this fiscal year on corporate social responsibility (CSR) in India. The money will go toward sanitation, safe drinking water and school education projects.
“Toyota has already exceeded 2 percent on CSR activities,” said Shekar Viswanathan, vice chairman and whole-time director, referring to the limit stipulated under the Companies Act. “Toyota was performing CSR activities even before the government mandated it for companies. Toyota will increase its spending on CSR provided profits go up.”
As part of its CSR efforts, Toyota will be setting up village sanitation projects in Karnataka and is working in Uttar Pradesh and Bihar on safe drinking water. It has commissioned one water purification unit each in Vaishali in Bihar and Varanasi in Uttar Pradesh.
The company has pledged to construct 250 toilets in Ramanagara, 125 in Varanasi and 125 in Vaishali, with a focus on girl children.
It sold 95,316 vehicles in the January-August period in India, up 14 percent from 83,755 in the year-earlier
Toyota Kirloskar intends to focus on more eco-friendly motoring in India.
“We are known for strong hybrid cars and the thrust in the coming years would be to increase the market share for these in India,” Viswanathan said. Toyota makes and sells the hybrid Prius in overseas markets.